![]() This can mean sticking to a specific color palette, using your brand’s logo and other signature images, and continuing the tone and voice of existing content. The image presented via your profile page should be consistent with your website, other materials, and even your physical business. As you write your bio, include a few relevant keywords to help bring traffic to your page.Īs you build out your profile, keep branding in mind. Think of it as your “elevator pitch,” the way you would describe your brand to someone new if you just had a few moments of their time. When you are creating a bio, brevity is key, but so is telling your brand’s story. A fully completed profile is far more credible than one with missing pieces, increasing the likelihood that a user will be interested in getting to know more about your brand. Complete every single item/field that applies to your business, ensuring that your profile doesn’t have any information gaps. You’ll begin by requesting to create an account and then be guided through the steps of completing a publicly viewable profile. ![]() ![]() Otherwise, if you’re starting from scratch, we’re going to walk you through each step.Īlthough every social platform is unique, most follow the same general setup. If you already have a profile in place, giving it a little TLC is always a good idea. Let’s go back to the beginning of using social media for business and break down the process of creating a profile. Create a high-quality profile for your business.
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